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The effectiveness of Marketing to WinTM

Marketing to WinTM is quite simply a method. The method includes a series of easy-to-use assessments, tools and templates that help your organization develop a concise and realistic marketing strategy. The resulting strategy serves as the roadmap for your forthcoming marketing-related projects. Marketing to WinTM  is so effective for three reasons 1. ALIGNMENT – Each ofContinue reading “The effectiveness of Marketing to WinTM”

About Me

Steve offers advice and shares examples of winning marketing strategy, covering the different marketing competencies your brand needs to come out ahead in our customer-centric world. Steve touches on market identification, branding, pricing, product, place, promotion, CRM, content marketing, lead generation, loyalty, digital and direct marketing, and much more.

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