I am your general physician. I will ask you the right questions and run you through simple diagnostics that will give us a better picture of your overall marketing health.
Marketing to WINTM is quite simply a method. The method includes a series of easy-to-use assessments, tools and templates that help your organization develop a concise and realistic marketing strategy. The resulting strategy serves as the roadmap for your forthcoming marketing-related projects.
I’ve been on a journey to optimize marketing for over thirty years and I have found the winning method to creating effective marketing strategy quickly and easily. Learn more about my journey
Steve offers advice and shares examples of winning marketing strategy, covering the different marketing competencies your brand needs to come out ahead in our customer-centric world. Steve touches on market identification, branding, pricing, product, place, promotion, CRM, content marketing, lead generation, loyalty, digital and direct marketing, and much more.
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